Saturday, 3 May 2014
I’m everybody’s little sister in Nollywood – Ivie Okujaye
I’m everybody’s little sister in Nollywood –
Ivie Okujaye
on may 03, 2014 at 2:06 am in home video people
Ivie Okujaye
Ivie Okujaye
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I vie Okujaye is an Economics graduate of the University of
Abuja. The Delta State-born actress who is referred to as
‘Little Genevieve’ due to her striking resemblance to
Genevieve Nnaji proved her mettle with her first role in
Alero’s Symphony alongside popular R&B star Faze.
An Amstel Malta Box Office winner, Ivie has won multiple
prestigious awards such as the African Movie Academy
Award (AMAA) and the African Magic Viewers Choice Award
(AMVCA). She is also a scriptwriter and some of her works
include “The Volunteers”, a movie shot in Ghana, Sierra
Leone, Liberia and Nigeria by Desmond Elliot. Her first ever
produced movie, Make a Move is due to hit the cinemas
from June 6, this year. In this interview, she talks about the
movie, her career and the challenges of delving into movie
production.
BY JULIET EBIRIM
What’s your latest movie, ‘Make a Move’ all about?
‘Make a Move’ has to do with healing through the arts. A lot
of movies have tried to explore and eradicate the issue of
abuse. We are not focusing on abuse, but importantly, on
how you can get out of that situation you wouldn’t want to
find yourself. It’s about emancipation; taking a step and
finding the audacity to do something that would help your
life.
Why did you decide to preach this message through music
and movie?
Actually, I intentionally did not want to say, it’s either
music or dance. I prefer to say it’s for the arts. Although
it’s more about dance, I’m hoping that people would see
that the characters change the direction of their lives
through the artistic choices they made. So, it’s really not
about music, it’s about healing through dance.
Talk about the soundtrack you did for movie?
I’m an adventurous person, I do a bit of different things. And
as an actress, I should be able to do a bit of different things.
Singing is something I can do and I intentionally did the
soundtrack for the movie. It’s not a single per se, rather it’s
a soundtrack for the film and people liked it.
Why ‘Make a Move’?
I’m very particular and partial towards the affairs of women
and children. If I have any opportunity to help a child or a
woman, I would do so. That doesn’t necessarily make me a
feminist. If I also come across a man who is passing
through a difficult situation, I’ll equally assist the person.
I’m not against the opposite sex. I’m just more passionate
about the affairs of women and children because they need
help more and I’m very passionate about my art and craft.
So, I had to bring these two things that I love together to
enable me preach something that I hope would inspire a lot
of people.
Does this have to do with a past experience?
Not at all. But I insist that people who have not had bad
experiences in life need to rise up and help those of them
who have been badly hit by the storms of life. I have not
experienced any kind of abuse,but I have seen and heard
about people who go through these things and to me, it’s
injustice and I just felt I had to use this medium to lend my
voice.
What has the reception been like?
At the moment, what is making waves is the trailer. But the
film will be out in a few days from now. Judging from the
trailer, the reception has been heart-warming. A lot of
people loved it, giving the fact that it’s a dance movie.
Though dance is an aspect of it, but what most people don’t
realise is that there is more to it than just dance. Hopefully,
when they see it, they’ll get to understand it better.
What was the experience like, being your first movie?
I was lucky to have selected tested-hands that helped make
the experience a glide. It was like having a wonderful ride.
The cast and crew were fantastic. It was so easy, we met
our target everyday. Everybody was united. I know it’s my
film, but it’s one of the best set I’ve ever been on.
You set an initial target of N30m for the project, were you
able to meet that target?
That particular issue is a bit tricky. What was meant was
that other films have met a particular target and I hope to
either meet or beat the target. When you embark on a
project, you hope for the best. You look at what your
competitors are able to make in terms of return on
investment and you hope to beat their record. But, I can’t in
all fairness sit here and give you a definite amount I hope
the movie will make when it hit the cinemas. The film
industry is probably one of the risk filled industry in the
country, because there’s no assurance that you’ll recoup
whatever you spent producing the film.
Do you hope to continue with music?
I would like to conquer the movie industry for now. You can
never to be too old to chase new dreams. So, if I’m able to
do this by God’s grace, I would definitely venture into a few
other things, expand a bit and if people like it, I’ll be
dancing to my songs in a club one day, who knows!
What has
been different
about you
since you
joined
Nollywood?
I’ve been very
fortunate
because I’ve
heard a lot of
people tell
stories of
woes. But
I’ve not had
any. I was
lucky to come
in through a platform that is respected and recognised
which is Amstel Malta Box Office. Aside that, I’ve worked
very hard to open windows of opportunities, to keep the
doors that AMBO created for me open. I’ve never had any
experience that would drive me out of the industry. I’ve had
challenges, which is normal with every job.
Are you saying you’ve not been harassed sexually?
No, I haven’t. Most people I work with, take me as their
younger sister before anything else. They tend to draw me
close as a friend and to advise me. When I go to them for
any consultation, they are happy to help. I’m someone
you’ll just enjoy talking with, that has worked for me.
Maybe, that’s why I find it easy, I’m everybody’s little
sister.
How daring can you be in interpreting roles?
I’m not too daring, I feel that there’s a way things can be
tastefully interpreted without necessarily being too visual or
graphic. There’s a way you can express love and romance
in a film without doing certain things that would make the
Censors Board have issues with the film. There are a
thousand ways to interprete one thing.
What if you were expected to interprete it that way?
If I can’t do it, I’ll politely decline. There are some actors
and actresses who have gone nude, but it doesn’t paint
them black. It just means that they have a more flexible
mindset on how professional they can be. It’s still a job at
the end of the day. I’m just not flexible in my mindset yet. I
came into the industry through the platform of AMBO and
I’ve managed to set a standard for myself. It would be nice
to maintain that standard without distraction.
If you were offered a large sum of money about 10 million
Dollars, wouldn’t you be ‘flexible’?
The money will not influence my decision. It’s the story that
will influence my decision. The movie that gave Lupita her
award is titled ‘Twelve years a Slave’. She exposed certain
parts of her body, it’s a historical story that has to do with
what the blacks went through in the past. It’s possible to
move me based on the story than the money because my
passion and my craft revolves around stories and how I can
interprete them. So, it’s not about the money, it’s about the
story and the effect it will have on the general public.
So, if the story will impact positively on the people, you’ll
go for it?
I’m still waiting for that story that will make me throw my
borders aside. I’m looking forward to it because if I get it, it
means I have grown, to be able to get that kind of story.
How have you been able to avoid scandals and
controversies?
Simple, I’m a boring person. Though I’m not an introvert,
I’m a sociable person. I rather sit at home watching
cartoons than hang out. You are not going to see me in
certain places to start spreading rumours. I’m grateful it
hasn’t happened. I live a very simple life and I’m a simple
person. It would be a shame for anybody to paint another
picture of that.
Who do you look up to in the industry?
I don’t necessarily look up to people, I admire them. I
admire Kate Henshaw for her down -to- earth approach to
everything and her smiles. I love O. C Ukeje’s discipline. I
love Majid Michel’s intensity as an actor. Lydia Forson is a
very honest actress in the sense that she interpretes
whatever character she’s given the way it is. I admire
certain things about different people, but I don’t have
someone I’d say I want to be like.
Some people refer to you as ‘Little Genevieve. What’s the
relationship with her like?
I admire her success, she has created a very prominent
career for herself. I haven’t had the opportunity to meet her
yet. I like the way she carries herself and I think she’s
intelligent. I’ll like her a lot when we eventually meet, I hear
she’s simple.
How do you relax and what’s your fashion sense like?
I enjoy watching cartoons and I always find time to go
swimming, because as a human being, health and fitness is
important. Fashion wise, I don’t go with the trend. The most
important thing for me in fashion is comfort. I don’t care
how beautiful the shoes are, if I can’t walk in it, I won’t
wear it, except it’s for acting. Arthritis is real and I’m not
going to forget that because I’m still young. Comfort and
decency is my watchword.
Talk about your relationship?
I’m in a relationship with the same person I have known
even before I hit stardom. It’s a friendship that has
blossomed over the years, and by God’s grace it will
continue to grow.
What was the attraction?
What attracted me to him and what I admire in people is a
certain level of humility mixed with confidence. Being able
to balance both and I can’t stand sluggishness.
What’s your take on pornography in the movie industry?
It’s not something that is good. I would not associate
myself with such practice. But I will not judge those who
are into it.
Are you hoping to achieve the kind of success Genevieve
has achieved?
I’m hoping to make my own kind of mark. Different people
have made marks for themselves. I would like to create
something that’s strictly an ‘Ivie Okujaye’ success. A lot of
people have made different success stories, I admire them,
but I’m a different person from them, so I hope to make my
own mark too.
If you could change anything in the industry, what would it
be?
Piracy. I would completely eradicate it. A lot of people are
working so hard, taking a lot of risks and pirates would just
come and enjoy everything. If piracy can be completely
eradicated, you’ll see how much stronger the industry
would be. There would be enough funds for projects and
people will want to invest more in film making.
Now that you are tilting towards filmmaking, what is it
you’d be doing differently from other filmmakers?
I’m not going to sound like I’m the new ‘Jesus’ of
Nollywood. A lot of producers are doing the right thing, but
they’re also facing the same challenges that I’m facing such
as funding, piracy and the environment. I intend to take
some of the standards that these producers have and run
with it and hopefully make my own mark on the industry.
What challenges do you face as a new actress?
Stereocasting is a slight challenge. The industry tends to
give the same types of roles to actors and actresses
because of how they look and what they enjoy doing. In my
case, I’m athletic, not necessarily tom boyish. I tend to get
roles that have to do with that and sometimes, it can
stereotype you.
Sometimes, stereocasting helps you make money, but it
reduces your artistic abilities because you tend to forget
how to do other things. That’s one of the challenges I face.
The other challenges have to do with regular jobs which is
getting the opportunity to show that you can do better than
you did the last time. I’m happy, I’ve not really had major
challenges.
What do you hope to achieve with ‘Make a Move’?
I’m hoping to achieve recognition. It would be an honour to
hear people and fellow filmmakers applaud my efforts.
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